Who makes Genesis Cars? – Genesis Cars is a luxury automotive brand owned and manufactured by Hyundai Motor Company, a major South Korean automaker.
Established in 2015 as a standalone luxury marque under the Hyundai Motor Group, Genesis Cars is one of the fastest-growing premium brands globally.
Origins: Hyundai’s Luxury Vision
Who makes Genesis Cars? Hyundai first debuted the Hyundai Genesis sedan between 2003 and 2007, intending to compete with more established luxury rivals. This model functioned as a testbed, establishing the framework for what would become Genesis as an independent brand.
Hyundai established Genesis Motor as a luxury business on November 4, 2015, in a strategic move to compete with premium automakers like BMW, Mercedes-Benz, and Lexus.
Parent Company: Hyundai Motor Company
Who makes Genesis Cars?
Hyundai Motor Company is a multinational automotive manufacturer that was created in 1967 and is headquartered in Seoul, South Korea. It is part of the Hyundai Motor Group, which also includes Kia and Genesis.
Hyundai also owns Hyundai Mobis, a significant supplier that provides critical parts and components to the whole business, including Genesis automobiles.
Manufacturing: Where Genesis Cars Are Built
Genesis vehicles are primarily produced:
- At the Ulsan Plant in South Korea, Hyundai’s flagship factory where models G80, G90, and GV80 are built.
- Hyundai’s Alabama facility in the United States, primarily for the electrified GV70, catering to North American demand.
In order to meet North American demand, Hyundai is producing the Electrified GV70 in its Alabama plant in the United States.
Design and Innovation: An International View
Who makes Genesis Cars?
Genesis Cars design is globally influenced, with studios in Rüsselsheim (Germany), Namyang (South Korea), and Irvine (California).
Their unique style, Athletic Elegance, includes characteristic two-line quad lighting, crest grille, and interior minimalism known as the “Beauty of White Space.“
With vehicles like the GMR-001 hypercar, Genesis cars started performance efforts like Genesis Magma Racing in 2024–2025. The company also unveiled new all-electric models, such as the GV60 and GV70 Electrified, which were developed on Hyundai’s E-GMP platform.
The Value of Genesis Cars
- Luxury with Korean engineering: Presenting excellent comfort, performance, and design at affordable prices.
- Award-winning credentials: Include design distinctions, IIHS safety ratings, and consistent high scores in long-term dependability (J.D. Power).
- Leadership of Electrifications: Award-winning credentials include design distinctions, IIHS safety ratings, and consistent high scores in long-term dependability (J.D. Power).
How’s the GV80’s interior?
The GV80‘s interior has been hit-or-miss. We appreciate the high-quality materials and enough legroom in the front two seats, but we are less thrilled by the tighter-than-expected headroom.
We also considered the present infotainment system to be unintuitive and difficult to use when on the road. Genesis Cars has replaced it with a new 27-inch OLED screen, which we think has a better menu system.
The optional third row is simpler to access than in some rival luxury SUVs, but once there, it is fairly cramped. It is OK for children, but adults should avoid spending too much time at the back.
How is the Genesis GV80’s technology?
Every GV80 comes with long variety of modern driver aids, which we found to be unobtrusive during our testing.
We are especially impressed by Genesis’ adaptive cruise control with the Highway Driving Assist II feature, which allows for some hands-free driving when conditions allow.
Apple CarPlay and Android Auto are standard, but Genesis has yet to include wireless capability, which is becoming increasingly common in rival vehicles.
Conclusion
Who makes Genesis Cars?
Genesis automobiles are Hyundai Motor Company‘s premium flagship, after the success of the first Hyundai Genesis sedans.
Genesis, which is produced in top-tier factories and design centers across the world, combines world-class engineering with avant-garde luxury and strong emphasis on electric mobility.